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1  Mike's Software / Qimage Ultimate / Re: yada, yada, yada on: July 27, 2010, 06:17:50 PM
Thanks.  I appreciate that!  I do want to offer some incentive to existing Studio users who also buy Ultimate.  Due to the resources involved with the development of Ultimate, it's difficult to give monetary incentives like discounts but I may be able to offer other incentives.  One thought was to give the entire library of camera (raw) profiles to anyone who bought both Studio and Ultimate.  I realize not everyone uses Studio/Ultimate for raw nor do they have one of the 53 cameras for which we have profiles, but I thought it might be useful for the majority of people since raw file support is a big feature unique to Studio and Ultimate.  I'm not sure... still thinking about it but I may be able to come up with something that doesn't reduce the price of Ultimate but that rewards those who bought both Studio and now Ultimate.  I'm open to ideas.


Hi Mike,

I appreciate you thinking of incentives for current studio users after all. I still think a proper (paid!) upgrade path would have been the way to go, but you have made your decision not to do that, fair enough.

As for the free profiles: For me personally that won’t be an incentive, as I already bought the profile for my camera a long time ago; mainly to support you by the way, since I don’t use Qimage for RAW processing. But if enough others find it appealing, maybe that’s the way to go.

As an alternative to an upgrade you could toss in a few extra years of upgrades for existing users. But I have a hunch that this would not fit into your business plan either.

I ran into another somewhat related problem: For me as a printing-only user it seems that the new program has not much more to offer at the moment than QS. So I shouldn’t really try QU out now to get a better idea about the program, because if more printing related features are added in the future I couldn’t try them out then, since I already installed the trial once (I assume).

So I'll just wait and see what's coming in the future, I guess.

Best,
Marc

2  Mike's Software / Qimage Ultimate / Re: My 2c on: July 26, 2010, 04:11:30 PM
But now that I’m treated like a first-time customer, I’m in turn going to treat this like a new purchase instead of an update. And when I evaluate the program under this premise, it does not seem to be a useful product for my needs. So I’m not going to buy it.

That is exactly how you should be looking at this!  You are a first time customer of this brand new product.  Qimage is no longer an open ended project where everyone gets everything we ever decide to do for free.  Qimage is a well defined (and unbelievably feature rich) photo printing application.  It will continue to be updated from a performance and compatibility standpoint, getting all the needed updates for new cameras, drivers, and operating systems, and even a few baseline innovations that bolster things like print quality.  It's time to admit that "Qimage" is not a catch-all term for all future work done at ddisoftware.  At some point, we need to get paid for our NEW work, else you won't have Qimage anything!  No one guaranteed (nor should they have even thought) that all new features related to photo printing or batch processing must go into Qimage, for free, and not a new product.  That's simply unreasonable.  So Qimage won't get the new features or innovations: it'll just continue to be improved in the realm of what it does now.  Qimage Ultimate gets the new stuff because it is a NEW product.

It seems that I may have failed to make my point clear: As I wrote, I have no problem with the new business model. I would happily pay an appropriately discounted “upgrade price” for the new product and the yearly “maintenance fee” precisely for the reasons that I understand the need for your business to make money.

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And let's talk about "unappreciated" for a moment.  You feel unappreciated?  Step into another mans shoes for a moment: mine to be specific.  I've supported customers for 12 years, providing free updates, stellar support, and even help in areas not Qimage: I've been known to help people with camera/printer decisions personally, not just in the helpful articles here, and even with other programs!  I've taken many suggestions and implemented them, fixed bugs in a matter of hours, and until recently, resent unlock codes for free sometimes up to a dozen times in one year for one customer when they are too lazy to save their own registration information.  I've helped people diagnose bugs in OTHER software like Adobe products, video drivers, printer drivers, problems with anti-virus programs, and have seen them through MANY operating system upgrades where most other companies would have left you high and dry.  Even WITH lifetime upgrades, most companies would have stopped at Vista saying "We're sorry, this product has reached the end of its useful life (hence no more LIFEtime upgrades) and we have no plans to update it for Vista support.  We'd be glad to sell you this new product that IS compatible, however..."  And then... they would do it again for Windows 7!

While I don’t doubt that you did this and I commend you for it, I personally have never contacted you for customer support. The reason is, of course, that I have not had any issues with the software that I couldn’t solve myself, which speaks for the quality of your program.

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So now we have a vocal few (customers) who have obtained years of support and hundreds of free bug fixes and brand new features, yet when we come out with Qimage Ultimate, they say "You can't do that!  You can't come out with a new product!".  I think some people are just so spoiled that a dose of reality is way past due!  Did people storm Adobe headquarters when they came out with Lightroom, saying "That should have been a part of Photoshop Camera Raw"?  Did Adobe give you 50% off Lightroom just because you owned Photoshop?  And they don't even provide real support!  I realize that people have come to expect more of me than they would say, Adobe, but some of the expectations are grossly unreasonable... and they have been for quite some time.  Qimage Ultimate is how we attain a sustainable business model at ddisoftware.  In this economy, I think most people will be happy to see that.  The alternative is, you wake up one morning and find that there IS no more ddisoftware, and no more Qimage.

Mike

Well, since you brought it up: When Lightroom 1 was first introduced it was heavily discounted compared to the current price – no doubt to get a bigger user base installed fast. And since its introduction I paid for 2 updates. I got Photoshop for half its usual price as an “Upsell” from Photoshop Elements which was installed on my computer when I got it. I probably would not have gotten Photoshop for its full price, but for half it was something I could (barely) justify. And I subsequently paid for an update as well. I’m not saying this is how it is supposed to be done. But because of policies like these, Adobe got much more money from me personally than they would have without.

To make it clear, my main point was: A reasonable incentive for your existing customers to upgrade to the new program may be financially beneficial for you, as this may convince more people to pay for the new program (albeit less) and pay the yearly fee from the 2nd year on. The question is not whether they got their money’s worth out of their original Qimage purchase, but rather whether YOU get your money’s worth by not broadening you installed user base.

Anyway, I have tried to let you know how I see this issue and why I won’t get the new program right now. I would assume that this is useful information for a business to get. I certainly don’t want to tell you what you can or can’t do or how to run your business.

And I absolutely did not mean to imply that I expect the features of the new version for free!

I wish you all the best.

Marc
3  Mike's Software / Qimage Ultimate / My 2c on: July 26, 2010, 08:03:44 AM
Hi Mike,

As a Qimage Studio user for a couple of years now I want to give my feedback as well:

I have no problem with the yearly maintenance fee. I, too, was feeling that a free upgrade forever policy is not sustainable and I would be happy to pay a bit for keeping current and development active. While the maintenance fee is on the high end of what seems to be usual with the competition when seen as % of purchase cost, $20 a year is cheap enough that I would not think twice about paying it.

What rubs me really the wrong way is the non-existing upgrade path for existing users. While it is certainly true that I got my money’s worth, it just does not feel right to me. The whole thing is certainly more of a marketing and psychological matter, than a purely rational one. As a long term customer I simply do not feel appreciated.

And the fact for me is: Like others, I use Qimage for printing. But since Lightroom 3 is finally up to speed in this area, I use it for most of my standard printing tasks. So Qimage got less and less use recently, although I still may use it on occasion when the quality difference is noticeable.

If there would have been a good upgrade deal, say 50% off for existing users, I would have updated yesterday, right after getting the announcement without thinking twice; if only to support the developer and stay on the cutting edge. That was the reason I got the Studio edition as well. For my needs one of the cheaper versions would have been fine, but I wanted to support the development and the price differential was cheap enough for me to get the top tier version.

But now that I’m treated like a first-time customer, I’m in turn going to treat this like a new purchase instead of an update. And when I evaluate the program under this premise, it does not seem to be a useful product for my needs. So I’m not going to buy it.

I think you are making a mistake by not offering an incentive for your existing customers to upgrade. Avoiding the risk of many of them feeling unappreciated alone seems to be worth it to me. I also think financially this would make sense as the higher number of people upgrading would, in my opinion, probably make up for the discounted rate. And a lot of these upgrade customers would probably pay the maintenance fee after the first year, so the broader customer base would help in the long run even more. But then again I’m no expert in these matters.

I’m wishing you all the best and that your business plan works out for you. If you ever change you mind and decide on a special upgrade sale for existing users, let us know.

Best regards,
Marc
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